The competition
Image: Nikon D800
The Alpha 99 competes against the likes of the Nikon D800 and Canon EOS 5D Mark III, which makes its retail price good value at around £300 and £500 less respectively. The use of a fixed translucent mirror means there are several differences between the Alpha 99 and the competition, especially in the handling.
The Alpha 99 is the lightest full-frame, DSLR-style camera around, which helps for a long day’s shooting. It is the only camera in its group with an articulated screen, and with an EVF. Thankfully, the EVF provides an authentic viewing experience, with the benefit of exposure preview and manual-focus aids.
Image: Canon EOS 5D Mark III
As for handling, the start-up time, lag in some controls and slightly deceptive specification on fast frame rates means the Alpha 99 does not quite compete at this professional level.
