{"id":12073,"date":"2012-08-13T13:47:00","date_gmt":"2012-08-13T12:47:00","guid":{"rendered":"http:\/\/amateurphotographer.co.uk\/uncategorized\/nikon-not-racing-to-champion-usain-bolt-moment-12073"},"modified":"2014-09-02T14:13:21","modified_gmt":"2014-09-02T13:13:21","slug":"nikon-not-racing-to-champion-usain-bolt-moment","status":"publish","type":"post","link":"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/","title":{"rendered":"Nikon not racing to champion Usain Bolt moment"},"content":{"rendered":"

\u00a0<\/p>\n

In what may have appeared to be a publicity man’s dream, the world’s fastest man was pictured not only holding a photographer’s D4 shortly after the 200m Olympic final last Thursday, but putting it to use.<\/p>\n

The camera belonged to photographer Jimmy Wixtrom<\/a> who works for Swedish newspaper Aftonbladet<\/em>.<\/p>\n

Bolt even gets a picture credit. <\/p>\n

Though the resulting images<\/a> of Bolt clutching the D4 – and the pictures he shot of fellow athletes – were splashed across TV, websites and newspapers for all to see, Nikon has since remained noticeably silent four days on.<\/p>\n

Amateur Photographer (AP) <\/em>understands that Nikon management are quietly jubilant, but the thorny issue of brand endorsement and Olympic rules have come into play.<\/p>\n

Olympic organiser Locog enforces strict rules governing companies who are not sponsors of the Games.<\/p>\n

It seems Nikon is being careful not to break any Locog regulations, but also mindful not to suggest that the triple Gold medal winner is endorsing its products.<\/p>\n

Needless to say, Nikon UK tells AP that it has been monitoring press reports with interest. <\/p>\n

To view Bolt’s images visit the Aftonbladet<\/em> website HERE<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Type \u2018Usain Bolt\u2019 into the search bar of Nikon websites and visitors may be surprised not to see the sprinter\u2019s moment of glory with the company’s flagship DSLR earning even a cursory mention.<\/p>\n","protected":false},"author":324,"featured_media":12074,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[],"product-category":[],"class_list":["post-12073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photo-news"],"yoast_head":"\nNikon not racing to champion Usain Bolt moment - Amateur Photographer<\/title>\n<meta name=\"description\" content=\"Type \u2018Usain Bolt\u2019 into the search bar of Nikon websites and visitors may be surprised not to see the sprinter\u2019s moment of glory with the company's flagship DSLR earning even a cursory mention.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nikon not racing to champion Usain Bolt moment\" \/>\n<meta property=\"og:description\" content=\"Type \u2018Usain Bolt\u2019 into the search bar of Nikon websites and visitors may be surprised not to see the sprinter\u2019s moment of glory with the company's flagship DSLR earning even a cursory mention.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/\" \/>\n<meta property=\"og:site_name\" content=\"Amateur Photographer\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/Amateur.photographer.magazine\" \/>\n<meta property=\"article:published_time\" content=\"2012-08-13T12:47:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-09-02T13:13:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/wp-content\/uploads\/sites\/16\/2012\/08\/Nikond4.low1_.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"480\" \/>\n\t<meta property=\"og:image:height\" content=\"458\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Megan Graye\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:site\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Graye\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/\"},\"author\":{\"name\":\"Megan Graye\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/#\/schema\/person\/09a37c0ec6db00d983eb2045e99ff2f1\"},\"headline\":\"Nikon not racing to champion Usain Bolt moment\",\"datePublished\":\"2012-08-13T12:47:00+00:00\",\"dateModified\":\"2014-09-02T13:13:21+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/\"},\"wordCount\":198,\"commentCount\":1,\"image\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/other.kelsey.host\/amateurphotographer\/wp-content\/uploads\/sites\/16\/2012\/08\/Nikond4.low1_.jpg\",\"articleSection\":[\"Latest news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/\",\"url\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-not-racing-to-champion-usain-bolt-moment\/\",\"name\":\"Nikon not racing to champion Usain Bolt moment - 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