{"id":13073,"date":"2012-05-21T15:46:00","date_gmt":"2012-05-21T14:46:00","guid":{"rendered":"http:\/\/amateurphotographer.co.uk\/uncategorized\/photographers-warned-as-bogus-filter-scam-escalates-13073"},"modified":"2015-04-27T14:28:14","modified_gmt":"2015-04-27T13:28:14","slug":"photographers-warned-as-bogus-filter-scam-escalates","status":"publish","type":"post","link":"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/","title":{"rendered":"Photographers warned as bogus filter scam escalates"},"content":{"rendered":"<p>\n    <em>The genuine Hoya UV filter (pictured top, right) is far more effective at reducing reflections than the fake product shown alongside it<\/em>\n  <\/p>\n<p>Though bogus Hoya filters have been a problem in the past, the scam has previously been confined to lower-end filters, said Jim Mackay, managing director of Hoya&#8217;s UK distributor, Intro 2020.<\/p>\n<p>\u2018We are trying to find out who the manufacturer is,&#8217; added Mackay.<\/p>\n<p>Mackay believes that the fakes &#8211; which carry the Hoya branding &#8211; originate in China and are exported via Hong Kong.\u00a0<\/p>\n<p>Many are less than half the price of the genuine article.<\/p>\n<p>Hoya bosses are compiling evidence, part of which has been passed to <em>Amateur Photographer<\/em> (AP) to help publicise the scandal (see Pro1 Digital Filter pictured above).<\/p>\n<p>Intro 2020 is poised to alert the relevant authorities and says it has identified a UK-based website selling the fakes.<\/p>\n<p>The filters are being sold through the online retailer eBay, according to Intro 2020 which is based in Maidenhead, Berkshire.<\/p>\n<p>\u2018People are buying the wrong product,&#8217; said Mackay.<\/p>\n<p> The fakes lack a serial number, and though they offer some filter effect, this is vastly inferior to that delivered by the genuine Hoya, as seen in AP&#8217;s picture above. <\/p>\n<p>The copied filters carry a barcode, but this is printed on the packaging rather than displayed via a sticky label.<\/p>\n<p>And the barcode itself relates to a different product, and not the filter it purports to represent, added Mackay.<\/p>\n<p>He said the filters are listed as being &#8217;60-70%&#8217; cheaper than the real filters.<\/p>\n<p>Photographers are advised to visit a high-street store, rather than buying filters off the internet, to be sure they are getting the real deal.<\/p>\n<p>If photographers see a filter at half the price they expect it to cost, then \u2018there is going to be something dodgy about it&#8217;, warns Hoya. <\/p>\n<p>Anyone concerned should contact Intro 2020 on 01628 674411.<\/p>\n<p>\u00a0<img decoding=\"async\" src=\"http:\/\/keyassets.timeincuk.net\/inspirewp\/live\/wp-content\/uploads\/sites\/12\/2012\/05\/11134_7C000001bca_7Cf1e2_HoyaBACK.low_.jpg\" border=\"0\"><\/img><\/p>\n<p>\n    <em>The fakes are not immediately obvious. The one on the left is the phoney product. It contains a barcode which is printed on the packaging, rather than displayed via a sticky label<\/em>\n  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>High-end Hoya filters have become the latest target of counterfeiters as the firm launches a crackdown and warns UK photographers to be wary of cheap, inferior, imitations.<\/p>\n","protected":false},"author":324,"featured_media":13074,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[],"product-category":[],"class_list":["post-13073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photo-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.8 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Photographers warned as bogus filter scam escalates  - Amateur Photographer<\/title>\n<meta name=\"description\" content=\"High-end Hoya filters have become the latest target of counterfeiters as the firm launches a crackdown and warns UK photographers to be wary of cheap, inferior, imitations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Photographers warned as bogus filter scam escalates\" \/>\n<meta property=\"og:description\" content=\"High-end Hoya filters have become the latest target of counterfeiters as the firm launches a crackdown and warns UK photographers to be wary of cheap, inferior, imitations.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/\" \/>\n<meta property=\"og:site_name\" content=\"Amateur Photographer\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/Amateur.photographer.magazine\" \/>\n<meta property=\"article:published_time\" content=\"2012-05-21T14:46:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-04-27T13:28:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/wp-content\/uploads\/sites\/16\/2012\/05\/filtereffect.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Megan Graye\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:site\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Graye\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/\"},\"author\":{\"name\":\"Megan Graye\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/#\/schema\/person\/09a37c0ec6db00d983eb2045e99ff2f1\"},\"headline\":\"Photographers warned as bogus filter scam escalates\",\"datePublished\":\"2012-05-21T14:46:00+00:00\",\"dateModified\":\"2015-04-27T13:28:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/\"},\"wordCount\":348,\"commentCount\":3,\"image\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/other.kelsey.host\/amateurphotographer\/wp-content\/uploads\/sites\/16\/2012\/05\/filtereffect.jpg\",\"articleSection\":[\"Latest news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/\",\"url\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-warned-as-bogus-filter-scam-escalates\/\",\"name\":\"Photographers warned as bogus filter scam escalates - 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