{"id":16400,"date":"2011-06-22T08:47:00","date_gmt":"2011-06-22T07:47:00","guid":{"rendered":"http:\/\/amateurphotographer.co.uk\/uncategorized\/leica-to-launch-compact-system-camera-at-photokina-2012-update-16400"},"modified":"2014-09-02T15:24:51","modified_gmt":"2014-09-02T14:24:51","slug":"leica-to-launch-compact-system-camera-at-photokina-2012-update","status":"publish","type":"post","link":"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/","title":{"rendered":"Leica to launch ‘compact system camera’ at Photokina 2012 (update)"},"content":{"rendered":"

\"Alfred<\/img>Leica CEO Alfred Schopf<\/em><\/p>\n

Leica bosses have revealed plans to announce a compact system camera at Photokina 2012 in a bid to compete with the likes of Panasonic, Sony, Samsung and Olympus.<\/strong><\/p>\n

Details are scant, but the camera will feature an imaging sensor at least as large as an APS-size, said Leica CEO Alfred Schopf who sees a market for a Leica camera aimed at the consumer market.<\/p>\n

‘We are looking into that… it’s more than an idea… You will see something at the next Photokina,’ Schopf told Amateur Photographer<\/em> in an interview in Paris this morning.<\/p>\n

Schopf indicated that Leica is currently investigating the sensor technology that will form the basis of the new camera.<\/p>\n

‘Our philosophy is that the best lenses will lead to better images… they are expensive but they are leading edge,’ he said.<\/p>\n

Leica chairman Dr Andreas Kaufmann added: ‘Sensors will soon become a commodity, like film was. It’s happening now. APS is a format you can buy rather cheaply, informally.’ <\/p>\n

Asked whether Leica would include an EVF [electronic viewfinder], Schopf said it would largely depend on the sensor used, hinting that the company would prefer a built-in EVF option.<\/p>\n

Kaufmann confirmed that Leica has now ditched plans to launch a digital version of its R-system of SLRs, saying that it would not have made sense commercially in light of the S-system launch in 2009.<\/p>\n

‘That was my dream. To have developed two DSLR systems would even have killed Canon. It was not do-able,’ said Kaufmann.<\/p>\n

In a wide-ranging interview, Kaufmann said that Leica’s four-year restructuring programme, from 2005-2009, put the firm in a strong position.<\/p>\n

‘Nowadays Leica is in a position to do what it wants. Sometimes it takes a little longer because we want to do it our own way, which is superior quality… simplified and German design.’<\/p>\n

Kaufmann said Leica has rejected plans to outsource production of products to China – to boost output and save costs – even though it has been approached many times, despite a backlog of lens orders.<\/p>\n

Schopf said Leica has ‘ramped up [lens] production significantly,’ but said overseas lens production would require a high level of specialist staff training.<\/p>\n

Leica was tight-lipped on when we may see a new version of its M-system camera.<\/p>\n

On the future of the iconic format Kaufmann said: ‘The M-system is our Porsche 911.’<\/p>\n

He explained that Porsche had wanted to discontinue the 911 in 1981 but abandoned the idea.<\/p>\n

‘Around the M5 nearly the same happened and since then the M has marched on.<\/p>\n

‘You can always see this [the M] is a Leica.’<\/p>\n

Asked whether Leica would be able to boost battery life, and equivalent ISO sensitivity on the M9, Schopf said: ‘You would have to change the sensor.’ <\/p>\n

Schopf added that Leica would also have to look at the camera’s firmware but he declined to speculate on any plans in this area.<\/p>\n

Kaufmann is also working on a personal project that will help photographers and ‘non-photographer’ Leica users to showcase their work, involving a type of photo book.<\/p>\n

The venture will form part of an independent company (Leica Fotografie International), soon to be owned by Kaufmann, that will serve as an intermediary between Leica and its customers.<\/p>\n

It will be rolled out this autumn.<\/p>\n","protected":false},"excerpt":{"rendered":"

Leica bosses have revealed plans to announce a compact system camera at Photokina 2012 in a bid to compete with the likes of Panasonic, Olympus, Sony and Samsung.<\/p>\n","protected":false},"author":324,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[],"product-category":[],"class_list":["post-16400","post","type-post","status-publish","format-standard","hentry","category-photo-news"],"yoast_head":"\nLeica to launch 'compact system camera' at Photokina 2012 (update) - Amateur Photographer<\/title>\n<meta name=\"description\" content=\"Leica bosses have revealed plans to announce a compact system camera at Photokina 2012 in a bid to compete with the likes of Panasonic, Olympus, Sony and Samsung.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Leica to launch 'compact system camera' at Photokina 2012 (update)\" \/>\n<meta property=\"og:description\" content=\"Leica bosses have revealed plans to announce a compact system camera at Photokina 2012 in a bid to compete with the likes of Panasonic, Olympus, Sony and Samsung.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/\" \/>\n<meta property=\"og:site_name\" content=\"Amateur Photographer\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/Amateur.photographer.magazine\" \/>\n<meta property=\"article:published_time\" content=\"2011-06-22T07:47:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-09-02T14:24:51+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/keyassets.timeincuk.net\/inspirewp\/live\/wp-content\/uploads\/sites\/12\/2011\/06\/Schopf.low_.jpg\" \/>\n<meta name=\"author\" content=\"Megan Graye\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:site\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Megan Graye\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/\"},\"author\":{\"name\":\"Megan Graye\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/#\/schema\/person\/09a37c0ec6db00d983eb2045e99ff2f1\"},\"headline\":\"Leica to launch ‘compact system camera’ at Photokina 2012 (update)\",\"datePublished\":\"2011-06-22T07:47:00+00:00\",\"dateModified\":\"2014-09-02T14:24:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/\"},\"wordCount\":554,\"commentCount\":2,\"image\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/keyassets.timeincuk.net\/inspirewp\/live\/wp-content\/uploads\/sites\/12\/2011\/06\/Schopf.low_.jpg\",\"articleSection\":[\"Latest news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/\",\"url\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/leica-to-launch-compact-system-camera-at-photokina-2012-update\/\",\"name\":\"Leica to launch 'compact system camera' at Photokina 2012 (update) - 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