{"id":25527,"date":"2008-08-11T09:28:00","date_gmt":"2008-08-11T08:28:00","guid":{"rendered":"http:\/\/amateurphotographer.co.uk\/uncategorized\/photographers-to-shape-polaroid-history-25527"},"modified":"2014-09-02T17:53:21","modified_gmt":"2014-09-02T16:53:21","slug":"photographers-to-shape-polaroid-history","status":"publish","type":"post","link":"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/photographers-to-shape-polaroid-history\/","title":{"rendered":"Photographers to shape Polaroid history"},"content":{"rendered":"

In an historic move, Amateur Photographer<\/em> (AP) readers have been given license to help design a new Polaroid digital camera that will include an on-board printer focused on ?professional and business users?.<\/p>\n

The camera will be the first Polaroid consumer digital camera to print photographs targeted at this market, producing larger (4x3in) prints than that of the newly introduced PoGo printer<\/a>, which delivers 2x3in pictures.<\/p>\n

The 4x3in print size could be significant because it is the same format Polaroid used on its famous consumer instant film cameras<\/a> before it discontinued traditional film.<\/p>\n

Polaroid tells us the target market may include, for example, police forces and the construction industry.<\/p>\n

Polaroid has launched a survey ? exclusively for AP readers ? to help determine which other features should be included on the new camera. <\/p>\n

Polaroid wants readers? opinions on potential features such as pixel count, print quality and the battery?s print capacity. <\/p>\n

The best suggestion, as judged by Polaroid, will win a trip to New York and VIP tickets to the Museum of Modern Art.<\/p>\n

The firm hopes the new camera, which is due out in 2009, will appeal to consumers lamenting the death of Polaroid?s instant film models.<\/p>\n

It will use the firm?s built-in ZINK digital printing technology, first used on Polaroid?s pocket-sized PoGo, a standalone printer delivering 2x3in prints, launched in July. <\/p>\n

We expect Polaroid to launch a lower-end ZINK-enabled camera<\/a>, also producing 2x3in prints, this winter (though Polaroid has yet to announce this officially).<\/p>\n

In an exclusive interview with AP, Polaroid bosses said they want readers to ?define the next generation Polaroid PoGo ProSeries? cameras. <\/p>\n

All those taking part will be entered into a prize draw for the chance to win one of 100 Polaroid PoGo printers or one of 50 Polaroid Digital Frames (black gloss 8in models).<\/p>\n

Answers can be entered via the AP website at www.amateurphotographer.co.uk\/competitions\/4778 from 9 August. <\/p>\n

Polaroid will also accept answers by letter. These should be sent to Polaroid Survey, Amateur Photographer magazine, Room 8-56, Blue Fin Building, 110 Southwark Street, London SE1 0SU.<\/p>\n

The closing date is 31 August 2008 and the winners will be announced on the AP website.<\/p>\n

For full details visit www.amateurphotographer.co.uk\/competitions\/4778<\/p>\n

Pictures: The move comes 61 years after Edwin Land unveiled his ?one-step process? for producing finished photos in 60 seconds<\/em><\/p>\n

\"Polaroid<\/img>\"Polaroid<\/img><\/p>\n","protected":false},"excerpt":{"rendered":"

In an historic move, Amateur Photographer<\/em> readers have been given license to help design a new Polaroid digital camera that will include an on-board printer focused on \u2018professional and business users\u2019.<\/p>\n

Picture: The move comes 61 years after Edwin Land unveiled his \u2018one-step process\u2019 for producing finished photos in 60 seconds<\/em><\/p>\n","protected":false},"author":324,"featured_media":25528,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[],"product-category":[],"class_list":["post-25527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photo-news"],"yoast_head":"\nPhotographers to shape Polaroid history - Amateur Photographer<\/title>\n<meta name=\"description\" content=\"In an historic move, Amateur Photographer readers have been given license to help design a new Polaroid digital camera that will include an on-board printer focused on \u2018professional and business users\u2019. 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