{"id":46227,"date":"2015-03-18T10:23:35","date_gmt":"2015-03-18T10:23:35","guid":{"rendered":"http:\/\/amateurphotographer.co.uk\/?p=46227"},"modified":"2015-03-18T11:26:38","modified_gmt":"2015-03-18T11:26:38","slug":"novo","status":"publish","type":"post","link":"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/","title":{"rendered":"‘World’s first’ Sapphire Crystal glass filter from Novo set for Photography Show debut"},"content":{"rendered":"

PRESS RELEASE
\n<\/strong><\/p>\n

Novo are a new brand of camera filters for the professional photographer and filmmaker. <\/em><\/p>\n

The exclusive range includes the world\u2019s first filter to use the amazing Sapphire Crystal glass. Unique filters offering the slimmest brass frames, incomparable Sapphire, Gorilla and AGC quality glass and superior coatings. All the filters are water, dirt, oil repellent and stain, scratch resistant.<\/em><\/p>\n

Currently there are two variants, the Sapphire (UV only) and the Endura (Protector, UV, C-PL, Variable ND), with sizes from 40mm to 82mm. Competitively priced, the Sapphire UVs range from \u00a360 to \u00a3120 including vat.<\/em><\/p>\n

Sapphire UV<\/em>
\n \u2022 The world\u2019s slimmest frame, just 2.38mm.<\/em>
\n \u2022 Superior brass frame with laser-engraved text.<\/em>
\n \u2022 Sapphire Crystal glass, incomparable strength and clarity.<\/em>
\n \u2022 99.9% transmittance and 99.95% UV block.<\/em>
\n \u2022 Water and\u00a0oil repellent, scratch & stain resistant.<\/em>
\n \u2022 22 layers UV cut and\u00a0six layers broadband coatings.<\/em>
\n \u2022 2 AF waterproof coatings.<\/em><\/p>\n

Endura UV and\u00a0Protector<\/em>
\n \u2022 The world\u2019s slimmest frame, just 2.38mm.<\/em>
\n \u2022 Superior brass frame with laser-engraved text.<\/em>
\n \u2022 Gorilla Glass 3TM.<\/em>
\n \u2022 99.9% transmittance and 99.9% UV block.<\/em>
\n\u2022 Water and\u00a0oil repellent, scratch and\u00a0stain resistant.<\/em>
\n \u2022 22 layers UV cut and six\u00a0layers broadband coatings.<\/em>
\n \u2022 2 AF waterproof coatings.<\/em><\/p>\n

Endura Circular PL<\/em>
\n \u2022 The world\u2019s slimmest frame, just 3.5mm.<\/em>
\n \u2022 Superior brass frame with laser-engraved text.<\/em>
\n \u2022 Japanese AGC glass.<\/em>
\n \u2022 99.5% transmittance.<\/em>
\n \u2022 Water and\u00a0oil repellent, scratch and\u00a0stain resistant.<\/em>
\n \u2022 22 Layers UV cut and six\u00a0layers broadband coatings.<\/em>
\n \u2022 2 AF waterproof layers.<\/em><\/p>\n

Endura Vari ND<\/em>
\n \u2022 The world\u2019s slimmest frame, just 6mm.<\/em>
\n \u2022 High-grade aluminium fram<\/em>e with laser-engraved text.
\n\u2022 Japanese AGC glass.<\/em>
\n \u2022 Water and\u00a0oil repellent, scratch and\u00a0stain resistant.<\/em>
\n \u2022 2 AF waterproof coatings.<\/em><\/p>\n

Novo filters will be available to view and purchase at the forthcoming Photography Show 2015, 21-24 March, NEC, at stand F134.<\/em><\/p>\n

For more information please see [soon-to be-launched website]\u00a0www.novofilters.com<\/a>\u00a0<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

A Novo filter trumpeted as the first to include Sapphire Crystal glass will be available at the Photography Show<\/p>\n","protected":false},"author":323,"featured_media":46226,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[],"product-category":[],"class_list":["post-46227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photo-news"],"yoast_head":"\n'World's first' Sapphire Crystal glass filter from Novo set for Photography Show debut - Amateur Photographer<\/title>\n<meta name=\"description\" content=\"A Novo filter claimed to be the first to include Sapphire Crystal glass will be among the expected attractions at the Photography Show, which takes place at the NEC in Birmingham from 21-24 March.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"'World's first' Sapphire Crystal glass filter from Novo set for Photography Show debut\" \/>\n<meta property=\"og:description\" content=\"A Novo filter claimed to be the first to include Sapphire Crystal glass will be among the expected attractions at the Photography Show, which takes place at the NEC in Birmingham from 21-24 March.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/\" \/>\n<meta property=\"og:site_name\" content=\"Amateur Photographer\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/Amateur.photographer.magazine\" \/>\n<meta property=\"article:published_time\" content=\"2015-03-18T10:23:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-03-18T11:26:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/other.kelsey.host\/amateurphotographer\/wp-content\/uploads\/sites\/16\/2015\/03\/Sapphire_UV_Filter.web_.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"630\" \/>\n\t<meta property=\"og:image:height\" content=\"639\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Rosee Woodland\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:site\" content=\"@AP_Magazine\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rosee Woodland\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/\"},\"author\":{\"name\":\"Rosee Woodland\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/#\/schema\/person\/f95a396031978ed0ea69236f11b520a5\"},\"headline\":\"‘World’s first’ Sapphire Crystal glass filter from Novo set for Photography Show debut\",\"datePublished\":\"2015-03-18T10:23:35+00:00\",\"dateModified\":\"2015-03-18T11:26:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/\"},\"wordCount\":296,\"commentCount\":0,\"image\":{\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/other.kelsey.host\/amateurphotographer\/wp-content\/uploads\/sites\/16\/2015\/03\/Sapphire_UV_Filter.web_.jpg\",\"articleSection\":[\"Latest news\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/\",\"url\":\"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/novo\/\",\"name\":\"'World's first' Sapphire Crystal glass filter from Novo set for Photography Show debut - 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