{"id":72326,"date":"2016-03-16T16:04:51","date_gmt":"2016-03-16T16:04:51","guid":{"rendered":"http:\/\/amateurphotographer.co.uk\/?p=72326"},"modified":"2016-03-17T10:40:09","modified_gmt":"2016-03-17T10:40:09","slug":"nikon-says-sorry-after-blunder-shows-fuji-camera-in-nikon-poster","status":"publish","type":"post","link":"https:\/\/other.kelsey.host\/amateurphotographer\/latest\/photo-news\/nikon-says-sorry-after-blunder-shows-fuji-camera-in-nikon-poster\/","title":{"rendered":"Nikon says sorry after blunder shows Fuji camera in Nikon poster"},"content":{"rendered":"

\"nikon.fuji.web\"The gaffe was first spotted by freelance photographer David McDonald, who shared a photo on Twitter<\/a> of a poster on display at an opticians in Belfast, Northern Ireland.<\/p>\n

It appears to show a Fujifilm FinePix X100<\/a>, a camera launched in 2011.<\/p>\n

\"Fujifilm-WCL-X100-wideangle-conversion-lens\"A Fujifilm FinePix X100<\/em><\/p>\n

The bizarre story was then reported by the photography websites MirrorlessRumors<\/a> and PetaPixel<\/a> yesterday.<\/p>\n

Amateur Photographer<\/em> today sought comment from Nikon UK who, in turn, contacted Nikon Optical.<\/p>\n

Nikon Optical said in a statement: \u2018An in-store poster for a Nikon Ophthalmic lens product featured a camera from another brand. This was displayed in one optical store in Belfast, Northern Ireland.<\/p>\n

\u2018This was an oversight on our part and the poster has since been removed from the store.<\/p>\n

\u2018We are taking measures to strengthen the review process of our marketing materials.<\/p>\n

\u2018Nikon Optical apologises for any confusion caused by this advertisement and we thank Mr David McDonald for bringing this to our attention.\u2019<\/p>\n","protected":false},"excerpt":{"rendered":"

Nikon\u2019s optical division has pledged to strengthen its marketing checks after a poster showed what appeared to be a Fuji X100 by mistake.<\/p>\n","protected":false},"author":324,"featured_media":72324,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[],"product-category":[],"class_list":["post-72326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-photo-news"],"yoast_head":"\nNikon says sorry after blunder shows Fuji camera in Nikon poster<\/title>\n<meta name=\"description\" content=\"Nikon\u2019s optical division has pledged to strengthen its marketing checks after a poster showed what appeared to be a Fuji X100 by mistake.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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